As one of the gaming industry's largest trade shows, the Global Gaming Expo (G2E) draws over 25,000 attendees and visionary exhibitors from around the world, making it the ultimate stage for unveiling the latest in gaming innovations. Render Impact elevated the experience at G2E 2024 by providing WOW-factor content that transformed our partners' LED booth screens and captured the attention of attendees.
Our team showcased our latest and greatest 3D content and digital art across the bustling trade show floor at G2E. In close collaboration with our partners, we took the time to fully understand their individual objectives and creative vision for the event, allowing us to design content that was truly customized to their needs. This thoughtful approach allowed us to develop powerful visuals that resonated with attendees and created those sought-after Instagrammable-moments.
From immersive forced perspective illusions to mesmerizing hyperrealistic scenes that transported viewers to other worlds, we aimed to deliver an experience that attendees would never forget. Our goal was to help our partners make the most of their presence at the show, using striking visual content on digital displays to attract and engage visitors. By creating moments that left a lasting impression, we helped drive traffic to our partners’ booths, elevate brand recognition, and ensure their message resonated even after the show came to a close.
G2E 2024 Sizzle Reel
ALPHA
ALPHA has built a reputation as a leading integrator of broadcast and digital solutions. With over 27 years of specialized casino expertise, ALPHA has served more than 125 casino clients, completed over 500 system integrations, and installed over 50,000 screens. This extensive experience, combined with their end-to-end capabilities and multi-industry knowledge, allows ALPHA to deliver guest experiences that are unmatched.
We brought ALPHA’s booth screens to life with branded messaging, project spotlights, dynamic 3D jackpot celebrations, playful character animations, and other attention-grabbing visuals. ALPHA’s booth featured a range of high quality screens, including a 55” vertical 4K display provided by SAVI, a striking 92” 5K vertical display with a 21:9 aspect ratio and 16’ x 9’ 1.2mm 4K LED wall - both provided by Primeview. Together, these displays created a visually impressive environment that drew in attendees and allowed our team to create a WOW-factor experience.
For the 92” 5K vertical display, our team created an array of casino-themed digital content designed to engage the audience. One of the pieces of content featured a tranquil waterfall that interacted with a 3D logo, seamlessly blending branding with a calming visual element. We also provided a dynamic jackpot animation of cascading golden coins, evoking a sense of excitement and fortune. Additionally, a vibrant collection of casino chips appeared to fill a forced perspective container, creating a deep screen effect that drew viewers in. To further enhance the visual impact, a large hero coin emerged from the collection of chips, seemingly popping out of the screen at the audience.
Footage and final render of casino chips in a forced perspective container
The content featured on the large 4K LED wall inside the booth included a diverse range of captivating visuals. A standout piece was a landscape painting brought to life, featuring salmon gracefully swimming upstream. Another memorable piece was the digital art that featured colorful ribbons “dancing” within a luxurious deep screen 3D room. In addition, we provided two entertaining scenes featuring character animation. Richie, the “Ambassador of Fun” at Tachi Palace Casino Resort, delighted attendees with two humorous scenarios: one where he comically chased a casino chip through whimsical portals, and another capturing what he thought would be his breakthrough moment to stardom.
Richie, the "Ambassador of Fun" for Tachi Palace Casino Resort
Last but not least, we created a brand new jackpot celebration designed to captivate and stop attendees in their tracks. This dynamic celebration took over not only the 16’ x 9’ 4K display inside of the booth, but also the 55” vertical displays on the booth’s exterior.. When attendees pressed a button located in ALPHA’s booth, it triggered an electrifying display of lights and music to create an immersive experience. Every element of this jackpot celebration was thoughtfully designed to evoke the thrilling excitement of hitting a jackpot on the casino floor.
JCM Global
JCM Global specializes in creating cutting-edge solutions that improve the guest experience, strengthen security, and streamline operations. They also offer a wide variety of digital signage options tailored to meet the specific needs of their clients.
JCM’s booth at G2E 2024 showcased an impressive combination of portrait and landscape LED video walls, featuring displays measuring 640x1080 and 1280x720. These screens were carefully positioned to maximize visibility from multiple angles, ensuring that attendees could fully appreciate the vibrant and dynamic visuals on displays. The thoughtful layout of the booth enhanced the overall experience, inviting visitors to engage with the displays and explore JCM’s innovative solutions.
Our team crafted captivating, high-impact content for both displays that left a memorable impression on viewers. The portrait screen featured a detailed watch that dropped into a forced perspective box before seemingly popping off the display, captivating the audience with its remarkable depth and realism. On the landscape display, we presented a stunning hyperrealistic shark tank that breathed life into the booth and transported attendees into an enchanting underwater realm. This vibrant scene, teeming with diverse sea life, created an unforgettable experience, ensuring that every passerby was not only engaged, but also left with a lasting impression of JCM's creativity and innovation.
3D Forced Perspective Cube Wave
We are honored to have had the privilege to showcase our high-impact content at G2E 2024! G2E offered an excellent platform to connect with industry professionals who share our passion for delivering stunning visual experiences and to demonstrate our ability to offer personalized, effective content tailored to the unique needs of our partners and clients.
In the world of digital display content, our team is committed to pushing the boundaries of creative possibilities for digital displays and video walls, and creating Instagram-worthy moments that grab attention in busy trade show environments. Looking ahead, we remain committed to driving innovation in content creation for a multitude of digital displays, and we can’t wait to continue elevating the experience on trade show floors!