The audiovisual (AV) industry has seen remarkable growth and transformation in recent years, largely thanks to advancements in Pro AV technology and the increasing demand for captivating visual experiences. As businesses work to differentiate themselves in a rapidly growing digital marketplace, AV integrators are recognizing the value of high-quality, purpose-driven content. This shift is redefining the role of digital displays - transforming them from static installations into dynamic storytelling tools and digital art canvases that engage audiences and elevate brand identity.
Why AV Integrators Are Embracing Content Creation
November 25, 2024 at 12:45 PM / by Brianna Morley posted in General, Digital Signage
G2E 2024 Recap
November 8, 2024 at 1:30 PM / by Brianna Morley posted in Digital Signage, 3D Animation, Branding, Forced Perspective, Intentional Content, Recap
As one of the gaming industry's largest trade shows, the Global Gaming Expo (G2E) draws over 25,000 attendees and visionary exhibitors from around the world, making it the ultimate stage for unveiling the latest in gaming innovations. Render Impact elevated the experience at G2E 2024 by providing WOW-factor content that transformed our partners' LED booth screens and captured the attention of attendees.
Traditional Digital Signage vs. Experiential Content
May 8, 2024 at 8:49 AM / by Brianna Morley posted in Digital Signage, Digital Signage Content, Forced Perspective, Intentional Content, Immersive Environments
In recent years, technology has undoubtedly revolutionized the way we receive information. We’re now surrounded by eye-catching displays competing for our attention in various spaces, such as stores, airports, and even city streets. However, within the world of digital signage, a new way to share your message is emerging: experiential LED content. While it may seem like “digital signage content” is a general term to refer to digitally produced content, there are some factors that differentiate traditional digital signage from experiential content. Let’s dive into what some key differences are between these types of content.
How PreVisualizations Enhance LED Video Wall Projects
March 1, 2024 at 5:16 PM / by Brianna Morley posted in Digital Signage, Digital Signage Content, Pre-visualization
In a world where first impressions matter more than ever, businesses are always seeking innovative solutions to captivate their audiences. Utilizing video walls and digital signage to display awe-inspiring content and create visual experiences is one way they are achieving that goal. When it comes to video wall (especially LED) and digital display installations, creators can produce PreVisualizations (also known as PreVis or PreViz) to show what a digital display (and its proposed content) will look like in the environment where it will be located after installation. PreViz’s are usually in the form of a video rendering and offer flexibility as they can be created in either 2D or 3D. Check out the video below to see some examples of 2D and 3D PreVisualizations we've created for LED display projects!
Render Impact 2023 Year In Review
January 29, 2024 at 4:35 PM / by Brianna Morley posted in Digital Signage, Video Content Marketing, Video Walls, LED Displays, LED Volume
As we look back on 2023, our team is fondly revisiting some of the most unique content we created last year. This reflection is a time to celebrate our creativity and innovation, as each project reflects our commitment to pushing boundaries and delivering impactful content. In this blog post, we’d like to highlight just a few of the unique projects we completed in 2023.
G2E 2023 Recap
November 7, 2023 at 3:34 PM / by Brianna Morley posted in Digital Signage, 3D Animation, LED Displays, Branding, Forced Perspective
The Global Gaming Expo (G2E) is one of the largest trade shows in the gaming industry. With thousands of attendees and exhibitors from around the world, G2E is a prime opportunity for companies to showcase their latest products and innovations. Render Impact was proud to be a part of G2E 2023 by providing WOW-factor 3D content to our partners for their unique LED booth screens.
InfoComm 2023 Recap
July 26, 2023 at 10:55 AM / by Brianna Morley posted in Digital Signage, 3D Animation, LED Displays, Branding, Forced Perspective, UnReal Engine, LED Volume
Render Impact is honored to have attended and participated in InfoComm 2023 in Orlando, Florida. As one of the leading audiovisual trade shows in the country, InfoComm brought together 30,000 attendees and professionals from across the industry, providing the opportunity to connect with other individuals who share a passion for creating immersive and engaging experiences.
The Intent of Your Content: Balancing Art & Information on Digital Signage
May 11, 2023 at 9:42 AM / by Brianna Morley posted in General, Digital Signage, Video Walls, Digital Signage Content, Intentional Content
Digital signage has come a long way from its early days as a simple way to display information. While information and advertising messages were the main use cases in the past, today's digital displays are all about experiences and WOW-factor content. Whether it's a museum exhibit, a trade show booth, or a retail store, creating memorable moments on digital displays can help businesses and organizations stand out and leave a lasting impression on their customers. With the rise of social media and the desire for Instagrammable moments, content has become the focus, rather than an afterthought.
3D WOW-Factor Casino Triggered Jackpot Celebrations
January 23, 2023 at 10:18 AM / by Brianna Morley posted in Digital Signage, Video Walls, LED Displays, Animation, Intentional Content
JACKPOT! You won!
The feeling of joy that comes with winning a jackpot is hard to beat - it is an incredible experience that can change someone’s life in the blink of an eye. However, a major objective casinos face is building excitement when guests hit that sought after jackpot.
Blending LED Walls Into Public Spaces with Intentional Content Design
December 5, 2022 at 11:00 AM / by Brianna Morley posted in Digital Signage, Video Walls, Digital Signage Content, LED Displays, custom content, digital displays, Forced Perspective
What first comes to mind when you think of an LED screen? Is it a simple digital sign used to convey an advertising message, or is it a completely customizable blank canvas with endless opportunities to create remarkable viewing experiences? Hopefully the latter, as LED experiences have evolved significantly, and they offer an excellent form of creative expression. By incorporating intentional content design with careful attention to detail, the screen can feel as if it is part of the interior design, which can bring public spaces to life like never before! Keep reading to learn how LED walls can be used to enhance interior design, audience experiences, and how to use these screens in fun and creative ways.