How to Use 3D Illusion Content on Your Trade Show Booth LED Video Wall

August 4, 2022 at 2:26 PM / by Brianna Morley posted in Video Walls, 3D Animation, LED Displays, Branding, anamorphic illusion, Forced Perspective

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Forced Perspective 3D Content on LED Video Walls & Digital Billboards

January 27, 2022 at 11:33 AM / by Jake Berg posted in Video Walls, 3D Animation, LED Displays, Forced Perspective, VFX

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It’s next to impossible to go anywhere these days without coming across an LED Display.  Once reserved for places like Times Square, Casinos and Sports Stadiums, you can now find video walls in Hospitals, Banks, Hotels, Restaurants - the list goes on and on.  Simultaneously, content creators are using different techniques to produce jaw-dropping visual experiences for targeted audiences.   

 

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Anamorphic Illusions on LED Displays: The Evolution of an Art Form

December 7, 2021 at 10:45 PM / by Jake Berg posted in 3D Animation, LED Displays, video content, anamorphic illusion

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Over the last few years, an ancient form of art has resurfaced in the LED Display and Video Content industry.  Advancements in LED display technology have given VFX and animation designers a whole new canvas to work on, allowing them to create truly unique viewer experiences.  The art form I’m referring to is called anamorphic illusion and you may have seen viral videos of these playing on large digital billboards. Often described as "glasses-free" or 3D "naked eye", anamorphic illusions are generating a lot of buzz, especially on social media.

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Using Pre-visualizations (PreViz) for Digital Display Projects

November 14, 2019 at 10:13 AM / by Todd Rickenbach posted in 3D Animation, Pre-visualization

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In the digital signage and video wall world, Pre-Visualizations (also known as PreVis or PreViz) can be produced to show what a digital display will look like - in the environment where it will be located - after installation. The PreViz is usually in the form of a video and can be 2-dimensional or 3-dimensional. A PreViz can be a very powerful sales tool for many companies who want to showcase their LED display, video wall or other digital signage solutions in a finished space.

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Render Impact & D3 Join Forces for Times Square LED Display Project

February 9, 2017 at 5:26 PM / by Todd Rickenbach posted in Digital Signage, Digital Signage Content, 3D Animation, LED Displays

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The museum franchises, Ripley’s Believe It Or Not!, who are known for being fantastic and unbelievable are typically located in the heart of the commotion within their cities’ tourism districts. In New York City, NY, the museum’s location is certainly located in the center of it all, Times Square. Times Square is world renowned for its larger-than-life LED screens filled with eye-catching and mesmerizing motion graphics that are playing every minute of every day.

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MotorCity Casino Makes It Rain with 4K Video Walls

November 1, 2016 at 5:02 PM / by Todd Rickenbach posted in Press Release, Video Walls, 3D Animation

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Render Impact’s relationship with MotorCity Casino Hotel continues to grow as they add new 4K video walls.

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