---
title: History of Digital Signage [INFOGRAPHIC]
description: Digital Signage is constantly evolving and upgrading, but how did we get to where we are today?
image: https://more.renderimpact.com/hubfs/HistoryOfDigitalSignageBlog.jpg
---

 Render Impact Blog

# History of Digital Signage [INFOGRAPHIC]

** September 25, 2019 at 10:56 AM / by [Kara Fleck](https://more.renderimpact.com/blog/author/kara-fleck)

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If you are not engaged with digital signage on a regular basis, it might surprise you when you turn around one day and really take in the different advertising that is surrounding you. It's found a common place in our environment that when a company isn't taking advantage of the latest product, they become lost in the background. Just take a look at Times Square or the Las Vegas strip.

Evolution of technology takes new steps forward every day. In just five years, motion graphics, visual effects and 3D animation are a few marketing advances that have become leading tools for digital content production and audience engagement. Digital content is the leading source of ad spending and will grow to [29.6 billion dollars by 2024](https://www.prnewswire.com/news-releases/the-digital-signage-market-is-expected-to-grow-from-usd-20-8-billion-in-2019-to-usd-29-6-billion-by-2024--at-a-cagr-of-7-3-300812685.html). It's not a brand new phenomenon, and it's definitely not leaving any time soon, but how did digital signage even begin? 

![History of Digital Signage Infographic](https://more.renderimpact.com/hubfs/Blog%20Images/HistoryInfograph.jpg)

Advertising is about pushing boundaries to engage customers with the best possible vehicle for information. Businesses want to use the most efficient system to make sure their return-on-investment outweighs the cost of using the best upgrade. At one point that upgrade was a 50 square foot painted poster. Now, it's an 8K, 8,000 square foot digital display with motion graphics and 3D-animated content commanding attention. Digital signage displays are advancing each year, so the question is, are staying up with the times?

[![Ready to Use Video Marketing for Your Business? Learn More Now!](https://no-cache.hubspot.com/cta/default/2771039/9b1323af-2567-4a76-b861-9317f3772d3e.png)](https://cta-redirect.hubspot.com/cta/redirect/2771039/9b1323af-2567-4a76-b861-9317f3772d3e)

 Topics: [Digital Signage](https://more.renderimpact.com/blog/topic/digital-signage), [infographic](https://more.renderimpact.com/blog/topic/infographic)

#### Written by [Kara Fleck](https://more.renderimpact.com/blog/author/kara-fleck)

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- [Video Walls (23)](https://more.renderimpact.com/blog/topic/video-walls)
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- [Video Content Marketing (11)](https://more.renderimpact.com/blog/topic/video-content-marketing)
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- [video content (10)](https://more.renderimpact.com/blog/topic/video-content)
- [Intentional Content (8)](https://more.renderimpact.com/blog/topic/intentional-content)
- [Promotional (8)](https://more.renderimpact.com/blog/topic/promotional)
- [creative agency (7)](https://more.renderimpact.com/blog/topic/creative-agency)
- [custom content (7)](https://more.renderimpact.com/blog/topic/custom-content)
- [Animation (6)](https://more.renderimpact.com/blog/topic/animation)
- [Immersive Environments (6)](https://more.renderimpact.com/blog/topic/immersive-environments)
- [Digital Art (5)](https://more.renderimpact.com/blog/topic/digital-art)
- [Pre-visualization (5)](https://more.renderimpact.com/blog/topic/pre-visualization)
- [casino (4)](https://more.renderimpact.com/blog/topic/casino)
- [anamorphic illusion (3)](https://more.renderimpact.com/blog/topic/anamorphic-illusion)
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