Render Impact Blog

Why should I use 3D illusion content at my trade show booth? 

Advancements in technology have allowed for LED walls to open a whole new market for high impact digital art. 3D and VFX designers now have endless opportunities to create stunning visual content for digital displays. Not only will using compelling 3D illusion content help your brand stand out against the competition in a busy trade show environment, but it will also create a truly memorable experience. From captivating forced perspective environments, to breathtaking anamorphic designs, let’s dive into a few different ways to use 3D illusion content on your next trade show booth LED video wall.

It’s next to impossible to go anywhere these days without coming across an LED Display.  Once reserved for places like Times Square, Casinos and Sports Stadiums, you can now find video walls in Hospitals, Banks, Hotels, Restaurants - the list goes on and on.  Simultaneously, content creators are using different techniques to produce jaw-dropping visual experiences for targeted audiences.