How To Get the Most from Your Video Wall Investment

April 9, 2020 at 10:59 AM / by Todd Rickenbach posted in Digital Signage, Video Walls, Digital Signage Content, LED Displays, content partner

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By Richard Slawsky | Contributing writer, Digital Signage Today

A video wall deployment can run into many thousands of dollars. Content should not be an afterthought.

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Leveraging Your Digital Signage During COVID-19

March 23, 2020 at 2:54 PM / by Kara Fleck posted in Digital Signage, Digital Signage Content, LED Displays, digital displays

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At the moment, the world feels like it’s spinning, upside-down at high speed with no off switch. The coronavirus has uprooted every industry and consumers are in a panic on what they need and where to get it. But in the midst of waiting for the dust to clear, you are left wondering how you can help your customers from a distance.

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How To Create Digital Signage Content for Different Display Sizes

February 12, 2020 at 10:27 AM / by Kara Fleck posted in Digital Signage, Video Walls, Digital Signage Content, LED Displays, Branding, digital displays

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Congratulations - you made the purchase of a digital display and have watched your ROI grow higher than you were probably expecting. Why? Because digital signage has become the new norm and your customers are noticing more of your advertisements. One of the next steps in your plan might be purchasing more displays, but there is a list of questions to ask before taking that leap. The biggest question will likely involve the content. How will your marketing strategy change with the addition of more screens and different sizes? The answer to that question will depend heavily upon your means to create dynamic content that grabs attention and compels people to act.

 

Landscape Displays

Landscape, or horizontal displays are the first choice in a digital display format. It’s the format viewers are most accustomed to. TV’s, YouTube videos, tablets and smartphones have made this format the standard. Installing a new landscape screen is usually the first step to adding digital signage in a business. A study from small business owners found that their revenue increased by 86% when installing new digital signs in their stores.

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Top 8 Creative Video Wall Displays from the Past Decade

January 9, 2020 at 11:33 AM / by Kara Fleck posted in Digital Signage Content, LED Displays, Motion Graphics

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Digital Signage has evolved tremendously over the past ten years. Screens have turned from advertising to creative design, allowing designers and technology to grow hand-in-hand. More businesses are using their digital displays as an interactive experience with their guests, extending the boundaries of digital media. The following are the top creative displays that have pushed past the confines of regular media and deserve to be recognized.

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6 Reasons to Switch from Print to Digital Signage

January 30, 2018 at 11:02 AM / by Jake Berg posted in General, Digital Signage, LED Displays

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As time goes by, technology continues to advance. With the advent of the digital age, more and more entities are turning to the Internet to transact business. With that being said, will it also be feasible to transfer to digital format in terms of marketing products and services? Studies have shown that about 80% of entities who have used digital signage marketing have experienced at least a 33% increase in sales compared to what they have earned using old fashioned or conventional marketing. There is no denying the fact that switching to digital signage is beneficial to any business, but to what extent?

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Render Impact & D3 Join Forces for Times Square LED Display Project

February 9, 2017 at 5:26 PM / by Todd Rickenbach posted in Digital Signage, Digital Signage Content, 3D Animation, LED Displays

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The museum franchises, Ripley’s Believe It Or Not!, who are known for being fantastic and unbelievable are typically located in the heart of the commotion within their cities’ tourism districts. In New York City, NY, the museum’s location is certainly located in the center of it all, Times Square. Times Square is world renowned for its larger-than-life LED screens filled with eye-catching and mesmerizing motion graphics that are playing every minute of every day.

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