Buѕinеѕѕes аrе lооking fоr nеw аnd creative logos nоt bесаuѕе thеy lоvе Art, but because thеу wаnt thеir сuѕtоmеrѕ tо remember thеm in thе futurе (brand reinforcement). Fоr еxаmрlе, whеn ѕоmеоnе mеntiоnѕ thе tеrm "Yаhоо", mоѕt реорlе will imаginе thе Yаhоо lоgо with the еxсlаmаtiоn mаrk (Yаhоо!). Thiѕ hарреnѕ bесаuѕе реорlе rесоgnizе thе lоgо оf a wеbѕitе if thеу love thеir services.
Yes, it is repeatedly proven that having and using digital signage is advantageous for a business. If you are a business that has made the move to digital displays, I would like to commend you for making the change that will pay off in high dividends. Getting to those high returns on your investment takes a little insight and effort. Our founder observed this first hand during one of his first digital signage installations almost two decades ago, which inevitably led him to starting a content creation division within Specialized Productions, Inc. The content creation division, Render Impact, focuses on creating motion graphics and animated content for digital signage displays and other digital media formats.
No question about it: The major marketing trend of 2016 is visual marketing. Text lacks the power to communicate effectively, at least by itself; societal and technological shifts have changed the game. Mobile, desktop, tablet, and DOOH digital signage have all seen major changes in the past year.
Why is it so important to ‘wow’ the client after their purchase? Simple, they need to be reassured that they made a good purchase, and in doing so, they will tell their colleagues in other companies about their ‘smart buy.’ It doesn’t take a marketing guru to understand that word-of-mouth is the best and most effective form of promotion. Having brand advocates is one of the most important goals for companies to spread awareness about their company.
In the early part of 2016, Specialized Productions, Inc. (SPI) was experiencing significant growth in their creative division with more demand than ever for motion graphics and animation work. During this growth spurt, the sub-division, Render Impact, began to emerge. Now, as the year wanes, the official debut of Render Impact has arrived in time for the annual Global Gaming Expo in Las Vegas.
Yes, digital signage is a great promotional and branding tool for casinos, but it is actually a multi-purpose technology that is also used as architectural wall coverings. Creating moods using digital signage technology is not only found in NYC’s Times Square, or Tokyo’s Shibuya. Industries such as hospitality and gaming, and venues such as are taking advantage of this immersive feeling created by engaging visuals on digital screens. Some casinos have started testing this multi-purpose concept such as the iconic Cosmopolitan Casino Hotel in Las Vegas. It is now finally being realized by some mid-size to smaller gaming establishments.
Render Impact’s relationship with MotorCity Casino Hotel continues to grow as they add new 4K video walls.
This information is for anyone that has created a TV commercial or thought about making one. Let’s focus on the three main steps, and how they’ve changed.
The benefits of moving to digital signage platforms for Hospitals, Emergency Care facilities, and doctor’s practices are clear to the administrative staff and the doctors of these institutions. There are four main advantages that are hard to ignore: