Top 15 Video Advertising Trends & Stats of 2016

November 29, 2016 at 9:38 AM / by Jake Berg posted in General, Digital Signage, Promotional, T.V. Spots, Video Walls

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No question about it: The major marketing trend of 2016 is visual marketing. Text lacks the power to communicate effectively, at least by itself; societal and technological shifts have changed the game. Mobile, desktop, tablet, and DOOH digital signage have all seen major changes in the past year.

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Digital Signage System Integrators: Impress Your Video Wall Customers

November 23, 2016 at 1:16 PM / by Todd Rickenbach posted in General, Digital Signage, Video Walls

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Why is it so important to ‘wow’ the client after their purchase?  Simple, they need to be reassured that they made a good purchase, and in doing so, they will tell their colleagues in other companies about their ‘smart buy.’  It doesn’t take a marketing guru to understand that word-of-mouth is the best and most effective form of promotion.  Having brand advocates is one of the most important goals for companies to spread awareness about their company.

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Synchronizing Digital Signage Screens: Casinos Aren't Naked Anymore

November 3, 2016 at 5:03 PM / by Lindsey Vandermaas posted in Video Walls, Digital Signage Content

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Yes, digital signage is a great promotional and branding tool for casinos, but it is actually a multi-purpose technology that is also used as architectural wall coverings.  Creating moods using digital signage technology is not only found in NYC’s Times Square, or Tokyo’s Shibuya. Industries such as hospitality and gaming, and venues such as  are taking advantage of this immersive feeling created by engaging visuals on digital screens.  Some casinos have started testing this multi-purpose concept such as the iconic Cosmopolitan Casino Hotel in Las Vegas.  It is now finally being realized by some mid-size to smaller gaming establishments.

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MotorCity Casino Makes It Rain with 4K Video Walls

November 1, 2016 at 5:02 PM / by Todd Rickenbach posted in Press Release, Video Walls, 3D Animation

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Render Impact’s relationship with MotorCity Casino Hotel continues to grow as they add new 4K video walls.

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